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about us

As a third-generation family owned and operated business, our goal is exactly that - to make YOU feel at home. It's because of our valued customers that we have successfully been in business for nearly 50 years! We strive to be your personal jeweler.

National Estate Jewelers is one of the area's largest jewelry, coin, diamond and watch buyers, with private offices and a team of GIA Graduate Gemologists, Numismatists, and trained jewelry professionals ready to evaluate your items with our no pressure offer system.

Our one-on-one private consultation evaluations provide the safety, security, and confidentiality our clients deserve.
You won't have to worry about getting an unfair price when you visit our shop. We'll give you a fair offer on your pieces, so you can make the final call.

We want YOU to feel comfortable with YOUR jewelry needs. Whether you have one ring or an entire estate you are considering selling, the decision to sell is YOURS. When we look at your items, we make you an offer. We never ask how much you want; it is unethical to ask!

We are fully bonded and insured, and proud members of:

  • American Numismatic Association (ANA)

  • American Society of Appraisers (ASA)

  • Appraisals Association of America

  • Better Business Bureau

  • GIA Alumni Association

  • International Watch and Jewelry Guild

  • Jewelers Board of Trade

  • National Association of Jewelry Appraisers

  • National Association of Watch and Clock Collectors

  • New Jersey Jewelers Association

  • Polygon

  • Rapaport Diamond Trading Network

  • South River East Brunswick Rotary Club

  • Board Member of Jewish Family Services

our team

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Barry E. Blank, G.G.


Barry is the hands-on owner of National Estate Jewelers and oversees purchases and sales. Barry is a graduate gemologist with over 40 years experience. Barry has a BA in psychology from SUNY Stony Brook, NY.

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Eric Freiwald, GIA, GG, AJP

USPAP Certified Appraiser

Eric Freiwald, GIA, GG, AJP is a USPAP Certified Appraiser at National Estate Jewelry Buyers.

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Patrick O’Dwyer

Online Sales Specialist

Patrick has a graphic design degree in animation and has been working at National Estate Jewelers for over 5 years. Patrick manages all of online sales operations.


Lloyd Alpert

Jeweler/Graduate Gemologist

Lloyd Alpert was born to be a jeweler. He was hooked as a young child, where he would often accompany his father - who was a jeweler, into the family’s NYC jewelry factory. In fact, he proudly designed and created his first ring at the age of ten. 

Lloyd continued his education, earned his Graduate Gemologist degree from GIA in 1979 and worked as a jeweler/gemologist. In 2021, Lloyd joined the National Estate Jewelry Buyers’ Team, bringing with him five decades of expertise, along with his “love of being a jeweler”.

Lloyd offers a multitude of services, some of which include:

  • All Facets of Fine Jewelry Repair

  • Ring Sizing: Enlarge or Reduce 

  • Antique Jewelry Restoration

  • Diamond Setter

  • Expert Diamond Grader

To learn more, please call and schedule an appointment with Lloyd. When you meet him, you will see and hear his passion for being a jeweler.


212 NJ-18
East Brunswick, NJ 08816


(732) 257-4653


Monday-Friday: 10am-6pm
Saturday: 10am-5pm
Sunday: Closed

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